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New This Summer!
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Think outside the box to create innovative ideas...
Business Innovation for Dummies
Success in business demands constant creativity. Generating fresh solutions to problems and the ability to invent new products or services for a changing market are part of the intellectual capital that gives a company its competitive edge. |
"Business Innovation For Dummies" gives you practical, easy-to-follow information for generating new ideas, using creativity to boost sales, solving problems creatively, mastering the art of invention, honing creative thinking skills, and identifying new opportunities. Advice on how to apply creativity to the workplace Ideas for spicing up presentations Shows you how innovation leads to more productive business.
"Business Innovation For Dummies" is a must-have guide for anyone in business who is looking to harness their creativity to boost productivity and revenue!
Here is a great set of exercises you can use, alone or in a team or staff meeting, to increase creative strength and coordination within the brain:
- Think of 10 ways for human beings to fly, aside from the obvious ones involving airplanes or helicopters (this exercise requires the group to think imaginatively and gets them in touch with their sense of fun and fantasy)
- Come up with 10 ways to open a jar of jam whose lid is stuck (this exercise brings the group’s imagination into the practical realm and demonstrates that it can come up with useful insights)
- Design three options for “drops” in which one spy could hand off secret papers to another in a public place without any possibility of being seen or caught (this exercise engages the group in process brainstorming, which can be more difficult than product brainstorming)
- Invent a completely new kind of footwear that solves some major problem (this exercise requires people to brainstorm problems as well as solutions, which orients them toward opportunity-finding)
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Size up problems and develop creative solutions quickly
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